The Structure Of An Ideal Content
An ideal content consists of some basic elements. Perfect presentation of the elements makes the content more readable and engaging. You should develop your content in such a way that the content can be scanned. The structure of an ideal content is as follows:
Title of the content: Title should contain the essence of the whole content. It represents the content.
Introduction: Introduction should be lucid and manifest the theme of the content. The introduction makes the mind of readers to continue to the rest or quit it.
Headings & sub-headings: An ideal content should have several headings and sub-headings. The focus keyphrases should be placed naturally within the headings and sub-headings.
Engaging paragraphs: The paragraphs should be kept short and simple but significant. Easy words and phrases should be used while developing contents.
Compelling imagery: Ideal content should contain meaningful and compelling imagery. Moreover, engaging video can be integrated with the content to increase user retention time.
Drawing logical conclusion: An ideal content ends with a logical conclusion. [/vc_column_text][/vc_column][/vc_row]
Here are some examples of ideal contents:
HubSpot’s Kayla Carmicheal wrote content on Social Media Content Ideas, which can be marked as an ideal content.
Similarly, David Peterson, a top author of e-learning Industry, wrote this content, where he articulated his thoughts in a precise manner.
Ahrefs’ Head of Content Joshua Hardwick wrote content on Search Engines, which drives thousands of traffic to their website.
The Power Of Storytelling
From the time immemorial, humans have been sharing stories. Stories create emotion and build a strong meaningful connection.
The National Storytelling Network defines storytelling as:
“Storytelling is an ancient art form and a valuable form of human expression. It is the interactive art of using words and actions to reveal the elements and images of a story while encouraging the listener’s imagination.”
There are scientific proofs in favour of the power of storytelling. Study.com published a scientific article regarding the Neuroscience of Storytelling. The study shows that the story increases the level of Oxytocin, a hormone that promotes the feeling of love, bonding and well-being. It’s a fact that our brains are made to connect with stories.
If you want to sell your product, you have to tell your stories. The audience loves stories, not the jargon texts. To prevent your readers from scrolling, swiping or clicking away, you have to tell them interesting stories. Since stories are easy to consume and remember, you can put forward your core messages through telling stories.
Why Storytelling Is Important For Content Writing
Superfine content contains stories that connect with the audience emotionally. The importance of storytelling in content writing is stated below:
- Building a stronger and deeper connection with the readers
- Adding human elements to the content and brand as well
- Building trust in your brand and increasing brand loyalty
- Engaging the audience to the business and thus turn them into loyal customers
- Binding content together (without stories content seems to be scattered)
- Winning the market competition
How a Content Writing Course Will Boost Your Writing Capacity and Career
The easiest and fastest way to learn content writing and boosting the existing skills is to enrol in an online blog writing course. You can earn a professional qualification on web content writing by enrolling to the accredited online courses like Diploma in Content Writing. An online article writing course will boost your writing capacity in the following ways:
- Learn the secrets of writing: Online courses are offered by industry experts. You can learn and explore the core secrets of writing techniques through an online course.
- Easy access: You can access online courses anytime from anywhere. This will boost your efficiency in content writing.
- Authorised certification: You can earn an authorised certificate which will enhance your confidence and credibility.
Learners’ Views On The Online Content Writing Course
Juan Lee,
“It was an amazing journey with iStudy. The quality of the course was too good. It was very handy for me and I found the course worthy to study.”
Christopher McMohan,
“One of my friends suggested me to take the course. I loved it. Thanks to the iStudy and my friend also.”
Nebraska Bullas,
“Great course with too much quality information. Learnt many things and earned a certificate that helped to get a job.”
So, what are you waiting for?
Enrol now and kickstart a new career in content writing
Effective content writing is not an inborn capacity, it requires much hardship and practice to excel in writing. If you can develop content by blending writing components in a good manner, then you are on the right track to becoming a successful professional writer. To become a professional writer in no time, it would be wise to enrol in an online blog writing course.
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