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Course Overview

Learn how to write creative, engaging, SEO optimised content that’ll have readers coming back for more! 

This Extended Diploma in Content Writing is designed to teach you everything about writing fun and engaging content. It teaches you how to write content that connects with readers and makes them want to keep reading.

In the course, you’ll learn why you should choose content writing as a profession, how you can understand your audience and connect with them through your writing. You’ll also learn how to write for the web, how to write micro-content and how to master email marketing.

If you’re a content writer and want to develop your skills, then this is the perfect course for you. Enrol today and level up your content writing game. Publish articles that rank high in search engines and bring in tons of traffic to your website.

A good content writer is always in high demand.

What You Will Learn

This is one of the best courses on content writing you’ll find and it’ll teach you everything that you need to know about this topic.

Why You Should Choose This Course From iStudy

Study at your own pace

Full Tutor support on weekdays (Monday – Friday)

Fully compatible with any device

Free Printable PDF Certificate immediately after completion

No prior qualifications are needed to take this course

No hidden fees or exam charges

CPD Qualification Standards and IAO accredited

Efficient exam system, assessment, and instant results

Our customer support team is always ready to help you

Gain professional skills and better earning potential

Enrol today and learn something new with iStudy.

You’ll find a full breakdown of the course curriculum down below, take a look and see just how much this course offers. We’re sure you’ll be satisfied with this course.

Course Curriculum

Extended Diploma in Content Writing - Updated Version
Section 1: Introduction
Unit 1: Welcome to the Course 00:08:00
Unit 2: Course Overview 00:09:00
Section 2: Basics of Content Writing
Unit 1: An Introduction to Content Writing 00:02:00
Unit 2: Origin & Need of Content Writing 00:06:00
Unit 3: Increasing Demand for Content Writers (How You Can Benefit from This) 00:04:00
Unit 4: Career in Content Writing: What to Expect 00:13:00
Unit 5: Types of Content 00:07:00
Unit 6: Difference Between Content Writing, Content Marketing & Copywriting 00:05:00
Section 3: Content Marketing
Unit 1: What is Content Marketing and Why it is Essential 00:05:00
Unit 2: Creating A Solid Marketing Plan to Promote Content 00:05:00
Unit 3: Understanding Marketing Principles 00:03:00
Unit 4: Identifying Target Audience 00:06:00
Unit 5: What is Buyer Persona and How You Can Create it 00:06:00
Unit 6: Effective Formula of Storytelling & How it Can Lead to Sales 00:06:00
Section 4: Copywriting
Unit 1: What is Copywriting and How it is Different from Content Writing 00:04:00
Unit 2: Write Amazing Copy Using AIDA Model in 4 Simple Steps 00:05:00
Unit 3: The Secret Formula to Write Powerful Headlines That Grab Attention 00:04:00
Unit 4: What is Call to Action ( CTA ) and How it Can Lead to Sales 00:04:00
Unit 5: How to Write a Sales Copy ( With Example) 00:05:00
Section 5: Content Writing Simplified
Unit 1: Writing Principles 00:07:00
Unit 2: Number 1 Tactic to Write Awesome Content 00:03:00
Unit 3: Steps to Write Engaging Content 00:03:00
Unit 4: Free Tool for Editing & Proofreading Content 00:01:00
Section 6: Optimising Content for SEO (Search Engine Optimisation)
Unit 1: What is SEO 00:04:00
Unit 2: Using on Page SEO For Optimising Content 00:03:00
Unit 3: Using Off Page SEO For Optimising Content 00:03:00
Unit 4: Write SEO Friendly Content In 4 Easy Steps 00:07:00
Unit 5: Types of Keywords 00:08:00
Unit 6: Which Type of Keywords You Should Choose 00:01:00
Section 7: Content Promotion
Unit 1: Why its Essential to Promote Content 00:09:00
Unit 2: Effective Channels to Promote Your Content 00:06:00
Section 8: Tips to Become a Successful Writer
Unit 1: Practical Tips to Overcome Challenges in Your Career 00:11:00
Unit 2: Qualities of a Successful Content Writer 00:11:00
Unit 3: 9 Serious Mistakes to Avoid as a Writer 00:05:00
Section 9: Blog Post Writing
Unit 1: 8 Simple Steps to Write Awesome Blog Post 00:06:00
Unit 2: How to Optimise Blog Post for Ranking in Search Engines 00:05:00
Section 10: Conclusion
Unit 1: Conclusion 00:02:00
Resources
Resources – Extended Diploma in Content Writing 00:00:00
Extended Diploma in Content Writing - Old Version
Content Writing
Why Choose Content Writing? FREE 00:15:00
Skills Required For Writing Quality Content FREE 01:00:00
The Keys to Understanding Your Audience 01:00:00
How to Create Connection with Your Readers 01:00:00
Writing for Web 01:00:00
Intelligent Creation of Micro-Content 01:00:00
The Tricks of Email Marketing 01:00:00
Mistakes to Avoid while Writing Articles 00:30:00
Revision: Sharpening purpose and Details 00:15:00
Proofreading and Editing 01:00:00
Mock Exam
Mock Exam- Extended Diploma in Content Writing 00:20:00
Final Exam
Final Exam- Extended Diploma in Content Writing 00:20:00

FAQs

This course is for anyone who's interested in this topic and wants to learn more about it. This course will also help you gain potential professional skills.

No prior qualifications are needed to take this course.

You can study this course from wherever and whenever you want. You can study at your own pace and from any device. Just log in to your account from any device and start learning!

Yes, there is a test at the end of the course. Once you’ve completed all the modules of the course, you will have to give a multiple-choice test. The questions will be based on the topics of the modules you studied. And of course, you can take the test at any time, from any device and from anywhere you want.

Don’t worry if you fail the test, you can retake it as many times as you want.

You don’t have to wait a minute after your payment has been received, you can begin immediately. You will create your login details during the checkout process and we will also send you an email confirming your login details.

We make the payment process easy for you. You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. We use the latest SSL encryption for all transactions, so your order is safe and secure.

After you complete the course, you’ll immediately receive a free printable PDF certificate. Hard Copy certificate is also available, and you can get one for just £9! You may have to wait for 3 to 9 days to get the hard copy certificate.

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